Interview Questions
Airlearn
Airlearn UGC Brand Ambassador

What strategies do you use to engage social media audiences?
To get people actually watch everything you post, you need your videos to be as far from AI as you can make them be. Everyone had for sure atleast 3-4 videos on their feed about those AI generated videos with “people” trying to speak another language. That’s skipped almost instantly. I’d go for something more human, friendly,
I don't just rely on a cool visual. I put the main keyword or the "pain point" right in the on-screen text and the first sentence I speak. If I’m doing a language video, it’s not "How to learn French," it’s "Why you still can't order a croissant after 3 years of French class." It stops the scroll because it’s hyper-specific.
Airlearn
Airlearn UGC Brand Ambassador

How would you make a video that stands out on TikTok?
Personally, when talking about language learning videos, you must make the person stop from scrolling for atleast 2 seconds. You need to have a hook, maybe something like me trying to order a coffee in another language and failing, or something like when you try to say a word and you can’t remember it.
However, the hook it’s most importand and I’d try to make sure I have the best hook, before making the rest of the script/video.
the key is to make it look like a video a friend sent you. i’d use native tiktok fonts, fast cuts, and maybe some lo-fi background music that’s trending. instead of just saying "this app is great," i’d show a specific, tiny win. like, "pov: you finally understood a meme in spanish without checking the comments.
Adobe
Adobe Acrobat Student Creator

Please link your IG/TikTok accounts HERE.

