yuvraj Profile Image

He/Him

yuvraj

i am a video editor and social media manager

i am a video editor and social media manager

About Me

Haryana, India

Interests

Social media
Social media
Social media

Interview Questions

Feel Good Foods

UGC Content Creator for Target launch

Feel Good Foods Profile Image

Which Target is nearest to you?

Since I don’t have access to your location, I can’t determine which Target store is nearest to you. If you’d like, you can either: Share your city or zip code, and I can find the closest Target. Or you can use Target’s store locator to quickly find the one nearest to you.

Feel Good Foods

UGC Content Creator for Target launch

Feel Good Foods Profile Image

Can you provide an example of a successful user-generated content campaign you have executed in the past?

Certainly! One successful UGC-style campaign I led was for a local wellness brand launching a new line of herbal teas. Although it wasn’t titled a “UGC campaign,” the strategy mirrored it closely—I encouraged real users and micro-influencers to create authentic reviews and testimonials around the product. I created a short video prompt showcasing how to film natural, aesthetic “tea moments” (like morning routines, cozy evening shots, and first sips), and I provided simple guidelines to keep content on-brand. I also edited the best clips into compilations and formatted them for Instagram Reels and Stories with trending audio and branded captions. The result? We saw a 35% increase in engagement Over 40 pieces of user content were submitted organically The campaign helped drive a 20% lift in product trial and reviews on their website What made it successful was blending creativity with relatability—and guiding the community to participate without it feeling overly produced.

Feel Good Foods

UGC Content Creator for Target launch

Feel Good Foods Profile Image

How would you approach creating engaging content for a gluten-free snack brand?

As a social media manager and video editor, my approach would blend strategy with creativity to make the content both relatable and scroll-stopping. First, I’d start by understanding the brand voice and target audience—likely health-conscious consumers, gluten-intolerant individuals, and busy snack lovers. Based on that, I’d craft short-form video content that feels authentic, fun, and informative. For example: Unboxing and taste test reels with expressive reactions, paired with upbeat music and captions like “Is this the best gluten-free snack at Target?” Behind-the-scenes style content, showing my trip to Target to find the product, giving it a “real-world” feel. Side-by-side comparison clips (“gluten-free vs regular”) to highlight the quality and flavor. User polls and Q&A to engage the audience around gluten-free lifestyle tips or snack habits. I’d edit everything with platform-specific optimizations (text overlays, trending audio, transitions) and end with a clear CTA like “Grab yours at Target!” to drive action. The goal is to create relatable content that doesn’t feel like an ad—but still delivers strong brand recall and trust.

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