He/Him
shourya
I am someone who is curious about things and always look for opportunities to grow
About Me
Indore, Madhya Pradesh, India
Skills
Interests
Brands I Follow
Interview Questions
Companion Candles
Summer Intern - Creator Partnerships & Community
Describe your approach to managing multiple creator relationships and communications.
Step 1 — Find the Right Creators
Look for micro creators (10K–100K followers) in your niche — better engagement, more affordable, more responsive than big names
Check if their audience matches your product's target buyer
Prioritize creators who already talk about similar digital products
Step 2 — Build a Simple Tracker
Use a free Notion or Google Sheet with these columns:
Creator name + handle
Platform (Instagram, YouTube, etc.)
Follower count
Status (Not contacted / DMed / Replied / Negotiating / Confirmed)
Rate agreed
Deliverable date
Step 3 — Your First DM
Keep it under 5 lines:
One genuine compliment about their content
What your product is (one sentence)
What you're offering them (free access + commission or flat fee)
A question to open the conversation
Step 4 — Don't Overthink the Deal
For a first collab, keep it simple:
Free product access + 20–30% affiliate commission, or
Small flat fee (₹500–2000) for nano/micro creators starting out
Companion Candles
Summer Intern - Creator Partnerships & Community
How do you stay up to date with TikTok trends and online creator communities?
I spend 1-2 hours on Instagram and search for trends or what's trending.
Tik tok is banned in my country
SprinkleBites
Meta Ads and Email Marketing Manager
What strategies have you used to improve Meta ad ROI?
Start With the Basics
Set up Meta Business Suite and create an Ads Manager account
Install the Meta Pixel on your website/sales page before spending a rupee
Make sure your sales page is solid first — ads amplify what's already there
Your First Campaign (Keep It Simple)
Objective: Use Sales or Leads depending on whether you sell directly or collect emails first
Budget: Start with ₹300–500/day minimum; too low and the algorithm can't learn
Let it run 5–7 days before judging results
Targeting for Beginners
Don't overthink it — broad targeting (age, gender, country) often works well for digital products
Let Meta's Advantage+ do the heavy lifting while your pixel is new
Target India first if that's your market — CPMs are much cheaper than Western markets
Creative (Most Important)
Show the transformation your product delivers, not just features
Short video (15–30 sec) explaining the problem you solve works great
Canva is fine for static image ads to start
Funnel for Digital Products
Cold audience → Free lead magnet or low-cost offer (₹99–299) → Upsell to main product
Don't try to sell a ₹2000+ product cold — warm them up first