Interview Questions
ScentMatch
Valentine’s & Galentine’s Content Creator Lead-Up

how would you showcase scentmatch in your valentines day experience?
For a Valentine’s Day experience, I would showcase ScentMatch as a way to create intimate, meaningful moments, whether that’s with a partner or through self-love.
I’d focus on cozy, romantic visuals: warm candlelight, soft textures, handwritten notes, and relaxed at-home settings like a quiet evening in, a slow dinner, or a self-care night. The wax melts would be presented as part of the atmosphere, subtly enhancing the moment rather than being the main focus.
Content-wise, I’d highlight different Valentine’s experiences:
A romantic night in with calming scents
A self-care Valentine for those spending the day alone
Small rituals like winding down, journaling, or setting the mood
The messaging would center on emotion and connection, showing how scent can elevate simple moments into something special. This way, ScentMatch becomes part of the feeling of comfort, intimacy, and intentional self-care, not just a Valentine’s product.
ScentMatch
Valentine’s & Galentine’s Content Creator Lead-Up

Have you created social content around holidays or special events before?
Yes, I have created social content around holidays and special moments, both for personal projects and brand-style concepts.
ScentMatch
Valentine’s & Galentine’s Content Creator Lead-Up

How would you create content that connects with a cozy, self-care audience?
To connect with a cozy, self-care audience, I would focus on storytelling and sensory-driven content rather than direct selling.For ScentMatch, I’d create content that helps people feel the experience: slow, calming visuals, warm lighting, and language that evokes comfort, relaxation, and small moments of everyday luxury. Instead of just highlighting the product, I’d show how the wax melts fit into real self-care rituals unwinding after a long day, journaling at night, quiet mornings, or creating a peaceful space at home.I’d use:Soft, comforting visuals and minimal, aesthetic stylingRelatable captions that speak to emotions, not pressure to buyGentle storytelling around mood, atmosphere, and personal routinesMessaging that aligns sustainability with mindful living, not just trendsThe goal is to make the audience feel understood and emotionally connected, so ScentMatch becomes part of their self-care routine, not just a product, but a moment of calm they look forward to.








