I haven’t gone live for selling yet, but I watch a lot of TikTok Shop and live shopping content. I’ve paid attention to what works, how creators hook viewers, answer questions live, and demonstrate products and I’m excited to start applying that.

I stay authentic by prioritizing honesty and consistency. I only promote products I genuinely like, speak in my own voice, and create content that feels organic rather than overly produced. My audience trusts me because they know my content reflects my real experience.

I would create short-form TikTok content that showcases clothing through outfit styling, transitions, and lifestyle videos designed to feel organic and drive engagement.