Interview Questions
Insomnia Cookies
Late night vibe: u up? Content Creators

Do you live on or near campus?
Yes, on campus
Insomnia Cookies
Late night vibe: u up? Content Creators

Are you near an Insomnia Cookies and What’s the address of the nearest Insomnia Cookies to you? Find a bakery here: https://insomniacookies.com/findaninsomnia
1224 W 6th St, Cleveland, OH 44113
Insomnia Cookies
Late night vibe: u up? Content Creators

Name the two ideas that are in the thought starters that you’d like to execute for this gig.
For this gig, the two thought starters I’d be most excited to bring to life are “The 3AM Run” and “After Hours: One Bite.” With The 3AM Run, I’d create a fun, energetic video showing friends out late at night when the cravings hit, only to spot the glowing Insomnia Cookies sign and make a playful sprint inside for warm cookies before closing — perfectly highlighting that Insomnia is open until 3AM. With After Hours: One Bite, I’d capture different late-night scenarios, like a student leaving the library, friends leaving the bar, or someone wrapping up a night shift, all instantly turning their night around with one bite of an Insomnia cookie. Both ideas showcase the brand’s late-night advantage while creating relatable, shareable content that taps into real cravings, social moments, and the joy of a sweet treat when the rest of the world is closed.