Interview Questions
Nipskin
Content Creator for Instagram

Have you created branded content for social media before?
Yes !
Musey
Social Media Video Content Creator

If Musey’s audience is people who love finding cool things to do, eat, buy, or experience — how would you speak to them?
The tone would be curious, fast moving, and discovery led, less “here’s a tool” and more “I just found something you’re going to be obsessed with.” I’d focus on sparking ideas in real time: cool spots, hidden gems, aesthetic finds, and “don’t miss this” recommendations that feel personal and a little insider.
Content wise, it would lean into phrases like “wait, I just found…”, “you have to see this”, or “this is your sign to go here,” paired with quick visuals of real discoveries. The goal is to make Musey feel like the place where all those moments of inspiration live and the reason you never run out of things to do, eat, or try.
Musey
Social Media Video Content Creator

What are 3 content creators or brands making social content you think is really strong right now, and why?
Stanley 1913 They’ve turned a simple product into a lifestyle moment through UGC, seasonal drops, and viral colorways. Their strength is community hype, people want to be part of the aesthetic and collect different versions.
Drunk Elephant: Very effective at “ingredient education made simple.” Their content breaks down skincare in a way that feels digestible and approachable, especially for younger audiences getting into skincare routines.
Sephora: They consistently win at creator partnerships and trend based content. Their social feels like a hub for discovery, quick tutorials, GRWMs, and product testing that feels native to creators, not ads.



