No I'm an international student from England at Mcgill University in Canada. I’d make a short, relatable TikTok that starts with a real international student problem, for example: “POV: You move abroad for university and realise your credit score doesn’t transfer.” Then I’d quickly explain Crebit visually, using on-screen text, simple animations, and a quick walkthrough of how it helps international students build trust and access financial tools. I’d keep it under 30 seconds, fast-paced, and end with a clear takeaway like “This is what I wish I knew in my first semester abroad.”

I’d focus on building trust through clarity, relatability, and education. International students are often cautious with financial products because they’re navigating a new system, so explaining things in simple, jargon-free language is key. Sharing real student stories, step-by-step guides, and transparent information about fees, security, and eligibility would help reduce uncertainty. I’d also build trust by meeting students where they already are - on social media and campus - using familiar faces, consistent messaging, and content that addresses real pain points like credit history, payments, and budgeting. When students feel understood rather than marketed to, trust comes much more naturally.

I tend to trust new financial apps when they’re transparent, simple, and clearly designed with the user in mind. Things like clear explanations of how the product works, upfront fees, strong security messaging, and easy access to support make a big difference. Social proof also matters — reviews, testimonials, and seeing other real users benefit from the app builds confidence. For Crebit to earn that same trust, I think consistency and clarity are key: communicating honestly, educating users (especially international students) about how the app helps them, and showing real use cases rather than over-promising. If users feel informed and supported from the start, trust follows naturally.