Interview Questions
My Wellnest Consulting
Video Editor - Beauty & Wellness

How do you ensure videos reflect a brand's authentic narrative?
To make sure videos reflect My Wellnest Consulting’s authentic narrative, I’d anchor every piece of content in the brand’s core values of balance and holistic wellbeing. That means using a calm and consistent aesthetic, telling real stories instead of generic ones, and focusing on education and community over selling. By doing this, viewers feel the brand’s purpose, not just its presence.
My Wellnest Consulting
Video Editor - Beauty & Wellness

What techniques do you use to make beauty and wellness videos more engaging?
I would use trending sounds & effects, by leveraging popular audios on TikTok/Instagram. Additionally, enhancing transitions with smooth cuts, text overlays, or CapCut templates.
Other than that, focusing on showing real-life struggles (“5 a.m. workout vs. snooze button”) or common skincare issues. By doing so, it creates authenticity and connection.
CapCut
Social Media Ambassador

What platforms do you think are best for promoting video content and why?
Tiktok as it is great for reaching Gen Z/Gen Alpha and riding viral challenges. Moreover, tiktok promotes video in short-form, trend-driven, algorithm favors creativity over follower count.