Interview Questions
Theniya
TikTok & UGC Content Creator

How would you engage and grow a brand community on social media?
I’d focus on showing up consistently with content that feels real, useful, and relatable, while actually talking with followers instead of just posting at them. Building trust, responding to comments, and celebrating the community helps people feel connected and want to stick around.
Theniya
TikTok & UGC Content Creator

What makes content go viral on TikTok?
Producing authentic and unique content can definitely help with going viral. People don't want to see copy and paste videos, so having a unique touch can go a long way!
Sarah Akram Skincare
Social Media Specialist for Luxury Skincare

What strategies do you use to convert social media views into website sales?
I focus on building trust first through consistent, value-driven content and social proof, then guide viewers with clear but natural CTAs like “link in bio” or limited-time offers. I also retarget engaged viewers and use storytelling to show how the product fits into their routine, making the step to purchase feel seamless.








