Countdown teasers, sneak peeks, behind the scenes info, influencer partnerships, and limited time offers for release.

Crunchyroll is a popular streaming service that specializes in anime, and they have done a commendable job engaging with users on social media for several reasons: Content Sharing: Crunchyroll regularly shares content from their library on social media platforms. They post trailers, sneak peeks, behind-the-scenes content, and other exclusive materials, keeping users excited and informed about upcoming shows and events. Fan-Centric Approach: Crunchyroll acknowledges the importance of its fanbase. They actively engage with and respond to their audience, often sharing fan-created content, art, and cosplay. This interaction helps to build a sense of community among their users. Participation in Trends and Challenges: Crunchyroll often participates in social media trends and challenges relevant to their niche. For example, they engage in popular anime challenges like the #cosplaychallenge or the #drawthisinyourstyle challenge. This involvement not only demonstrates their knowledge of the community but also encourages user participation. Interactive Contests and Giveaways: Crunchyroll frequently hosts contests and giveaways on social media. These promotions encourage users to engage with their brand, participate in discussions, and share their content. Timely Updates: They provide timely updates about new releases, simulcasts, and important events. Users appreciate this up-to-the-minute information and can plan their anime-watching schedules accordingly. Creating Hype: Crunchyroll is skilled at building anticipation for new anime series or seasons. They often use countdowns, teasers, and exclusive sneak peeks to generate excitement among fans. Engaging in Conversations: They take part in discussions about popular shows and topics within the anime community. This includes live-tweeting during episodes and engaging in discussions about the themes and character developments in their shows. Customized Hashtags: Crunchyroll frequently creates and promotes custom hashtags related to specific shows or events. This encourages users to share their thoughts and experiences, creating a sense of unity among viewers. Listening to Feedback: Crunchyroll takes user feedback seriously and uses it to improve their service. They actively seek user input on social media and address concerns, making users feel heard and valued. Cultural Awareness: Crunchyroll respects and celebrates different cultures and diverse perspectives within the anime community. They use their social media platforms to promote inclusivity and multicultural understanding.

Social Media output.