The most successful piece of content I created was a Super Bowl LVIII predictions video for Aggie News. I consider it successful because it exceeded expectations in terms of engagement and audience growth. The video received over 7,000 views and 44 shares, and played a key role in helping us grow our follower base from a few hundred to over 1,000. Beyond the numbers, it successfully sparked interaction with our audience, demonstrating my ability to produce relevant, engaging content that resonates with viewers.

One memorable fortune cookie experience happened during my senior year of high school, as I faced big decisions about my future. The fortune read, "You will have an abundance of success and happiness," and it stuck with me. Now, as a senior in college preparing to graduate with honors and reflecting on building a social media program through Aggie News, I feel incredibly fortunate to see that fortune come true.

One example of content I strategized, created, posted, and measured is the introduction post for the Aggie News team. This was a pivotal piece, as it was the first time our audience was introduced to the team members and their roles for the Fall 2024 semester.I carefully designed and edited the graphics to ensure they were visually engaging and reflective of our brand. The effort paid off, as the post earned over 500 likes and 213 shares, significantly boosting engagement and strengthening our connection with the audience. You can view the post here: https://www.instagram.com/p/DAttaKtJnmS/?img_index=1