NY

To optimize content for SEO, I focus on a combination of keyword strategy, structure, and user experience. I start by researching relevant keywords and phrases that your audience is searching for, then naturally incorporate them into headings, meta descriptions, and body content. I ensure content is well-structured with clear headings, bullet points, and concise paragraphs for readability, and I optimize images with descriptive alt text. Additionally, I prioritize internal and external linking, fast loading times, and mobile-friendly formatting to improve search rankings and overall user engagement.

To engage a wellness and beauty audience, I tailor content by combining education, relatability, and visual appeal. I focus on creating posts that show tangible benefits—like skincare routines, product tutorials, or wellness hacks—while keeping the tone approachable and authentic. High-quality visuals, short videos, and before-and-after transformations catch attention, and interactive elements like polls, challenges, or Q&As encourage audience participation. I also align content with trends, seasonal themes, or self-care moments to make it relevant and shareable.