Real Food From The Ground Up, YOU NEED THIS
Nascar Product Sampling Specialist
What's one creative way to engage with new and existing consumers?
Create snack pairing guides that suggest unique combinations of your snacks with beverages, condiments, or other complementary products. Share the guides on website, social media, or through email newsletters to inspire consumers and encourage them to try new combinations.
What do you think most brands are doing wrong in regards to their content strategy?
Brands are not creating more interactive content that prompts consumers to take action. Using more language that the target audience resonates with for example take Topicals most recent campaign.
Share a time when you've been able to mobilize a group of people around a product, service, or cause you feel passionate about?
I was able to create and organization that supported young girls in various African countries by providing sanitary items and educating others on this issue. We have thrown events over the last 2 years, raised over $6k, collaborated with organizations in Ghana and South Africa as well as create and sell merchandise that raised money for the organization.