Xya Profile Image

She/Her/Hers

Xya

I am a marketing major seeking a position that will allow me to learn/grow as a business professional.

I am a marketing major seeking a position that will allow me to learn/grow as a business professional.

About Me

University of Miami

Class of 2026

Miami, FL, USA

Interests

Entertainment business
Entertainment marketing
Sports

Interview Questions

PYM

Product Review

PYM Profile Image

Can you provide an example of a time when your feedback led to product improvement?

Although not necessarily a product, I've reviewed social media campaigns and assessed their landing pages, content, and flow of posts. I provided essential feedback which prompted a few teams to change their landing pages and generate content that aligned more with their mission. Sequently, these groups brought in more views for their social media projects.

PYM

Product Review

PYM Profile Image

How do you approach testing and reviewing products for effectiveness?

How I approach testing and reviewing products for effectiveness always depends on the products themselves. I review products based on their marketing while also highlighting any detail I find to be interesting or significant.

Yahoo

Content Strategist

Yahoo Profile Image

What do you think most brands are doing wrong in regards to their content strategy?

In my opinion, most brands focus too much on trending topics and popular platforms rather than catering to their intended audience. I also feel as if brands struggle with making their marketed content engrossing. Like an introduction to an essay, an advertisement/promotion should have a strong hook or opening statement to allure consumers.

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