He/Him/His
Xian
Hello, my name is Xian ("Zi-yin") Scott, and I am a senior at the Wharton School of Business at the University Of Pennsylvania studying Marketing and Economics.
Endorsements
Verified
Well Connected
UGC Creator
Campus professional
About Me
University of Pennsylvania
Class of 2026
Valley Stream, NY, USA
Skills
Interests
My Clubs and Associations
Alpha Kappa Psi Incorporated - Epsilon Rho Chapter
West African Vibe Dance Group
Strictly Funk Dance Company
Black Wharton Consulting
Brands I Follow
My Portfolio
https://tinyurl.com/campusambassadorships
I’ve led impactful campus initiatives for brands like Depop, DoorDash, Good Molecules, and Sidechat, driving student engagement and brand visibility. From hosting events and distributing giveaways to securing hundreds of sign-ups,
https://shorturl.at/T2kAG
Take a look at some of my lifestyle content, and other content I have created. With 9M post views, 50K profile views, and 1.8M likes, the TikTok content has generated significant engagement. 232K shares and 87.3% FYP traffic.
wwwtheexdigitalcollectivecomportfolioproject-four-l3zw3-dk9py-xcmem-llk7k-y7dbp-gy66a-6jsrg
As a Fabletics Ambassador, I created content to showcase the brand’s stylish and functional activewear, engaging with audiences who prioritize fitness, fashion, and a healthy lifestyle.
Interview Questions
Aquaphor
Aquaphor Content Creator
Can you describe a successful social media campaign you were involved in and the strategies you implemented?
I founded a nonprofit organization called Eclipse Generation during high school and in two months through social media we reached over 3 million people, 10K followers and got over 30 volunteers.
Aquaphor
Aquaphor Content Creator
How do you approach creating content that resonates with a specific target audience?
I start by researching their preferences and behaviors. I adjust my social media algorithm to reflect my ideal consumer and use tools like the Creator Search Insight Tool to identify content gaps and trending keywords.
Burt's Bees
UGC Content
What is your favorite Burt’s Bees product?