I haven’t personally used Hume products yet, but I’m really interested in the brand because of its focus on clean, plant based ingredients and microbiome friendly formulas. I like that it offers an alternative to traditional deodorants without harsh chemicals, which is something I’ve been trying to be more mindful of in my routine. I’d be excited to try the products and share an honest review of my experience, including how it feels, smells, and performs throughout the day.

I would create a mix of relatable, lifestyle focused content that shows the product naturally in my routine. One idea is a “day in my life” or “busy student routine” where I include using the product as part of getting ready. I’d also film a CVS run showing me picking it up in store, since that makes it feel more real and accessible. Another idea is a quick review style video where I talk about first impressions, scent, and how it holds up throughout the day. I’d keep it honest and conversational so it feels like a genuine recommendation instead of an ad. I’d also create a short “get ready with me” or voiceover video sharing why I switched to cleaner products and how this fits into my routine. Overall, my goal would be to make the content feel authentic, relatable, and easy for viewers to picture themselves using.

Yes, I have experience creating TikTok videos and Instagram stories to promote products. As a microinfluencer, I’ve worked with brands in the food and supplement space where I naturally incorporate products into my daily routine, like “day in my life” or quick snack content. I focus on making the content feel authentic and relatable rather than overly promotional, which helps it connect better with my audience.For example, I’ve created videos around being a busy student and showing convenient, simple snacks or products that fit into my routine. I’ve also shared real time clips and voiceovers to make the content feel more genuine.

Jams PB&J Campaign: https://www.tiktok.com/@thisisanna5/video/7613053035014589727?is_from_webapp=1&sender_device=pc&web_id=7535894408656897591

Proper Supplements Campaign:

https://www.tiktok.com/@thisisanna5/video/7573776079035403550?is_from_webapp=1&sender_device=pc&web_id=7535894408656897591