She/Her
Vivian Mendoza
I thrive in creativity, thinking outside the box, and shining my personality through my work.
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About Me
University of Connecticut
Storrs, CT, US
Marketing, Digital Marketing & Analytics
Class of 2027
Stamford, CT, USA
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Interview Questions
CapCut
Video Content Creator for CapCut 2
Which recent trends on TikTok do you think would be perfect for showcasing CapCut’s tools?
I believe trends that exemplify a problem-solution and storytelling content technique would be perfect for showcasing CapCut's tools. Trends such as "My name is Pink, and I'm really glad to meet you" to the song Illegal by Pink Pantheress and the audio "I can fix that" exemplify this strategy. Allowing for a fast-paced introduction to a potential solution or revealing new information to a user.
CapCut
Video Content Creator for CapCut 2
How would you create a short video that highlights a new feature and attracts user engagement?
First, I would identify what target market best suits the user of the app. Then, using target segmentation, I would create a strong hook that appeals to the consumer patterns, behaviors, and values of my target audience. For CapCut, more specifically, I would create a hook related to the competitive advantages of the app. These would be reliability, accessibility, and user-friendliness.