I’d center the video around preparing for my upcoming spring events like UCLA graduation season, medical school white coat ceremony, and spring break. The hook would be something along the lines of wanting to get into a consistent workout routine while still enjoying the little treats that make life fun. I’d start with clips of me heading to the gym and talking about trying to stay on track with my fitness goals as these events approach. After my workout, I’d show myself grabbing a warm pack of Insomnia Cookies and highlight the Protein Cookies as my post-workout treat, especially since they have up to 11g of protein. The video would feel very lifestyle-focused with gym clips, opening the cookie box, and a quick taste test. The overall vibe would be about balance: working toward fitness goals while still enjoying something warm and delicious.

Yes!

I love to showcase products by integrating them in my daily routine, showing viewers how these products are a must-have for everyday use!