Interview Questions
SkinnyDipped
Retail Focused UGC

Do you live near a walmart?
Yes I do.
SkinnyDipped
Retail Focused UGC

How do you hook viewers in the first 3 seconds of a retail video?
I hook viewers by showing the product clearly within the first 1–2 seconds, paired with a satisfying action like opening or pouring, and simple on-screen text that highlights a relatable use case or benefit.
SkinnyDipped
Retail Focused UGC

How would you create engaging retail content ?
How I would create engaging retail-focused UGC for SkinnyDippedI would create short-form, retail-focused UGC that shows SkinnyDipped products in real, everyday moments where consumers are most likely to purchase or repurchase. My content would focus on clear product visibility, crave-worthy close-ups, and lifestyle integration that feels natural and relatable.I’d prioritize content such as in-store pickup moments, unboxing or pantry restocks, and snack routines that highlight packaging, flavor variety, and texture. Clean, well-lit shots and satisfying motion (opening the bag, pouring, grabbing a handful) help stop the scroll while keeping the product front and center.For retail performance, I would ensure:The logo and packaging are clearly visible within the first 1–2 secondsThe product is shown being used or eaten in a real-life settingOn-screen text is simple and benefit-driven (flavor, better-for-you snack, everyday indulgence)The content feels authentic, not scripted, so it translates well for organic social and paid retail adsMy goal is to create content that makes SkinnyDipped feel like an easy, everyday choice—something viewers can immediately picture grabbing during their next Target or grocery run.



