I keep online and follow key figures and situations. I take note of what's popular on both platforms and at what time each things are reaching their peak. I keenly observe whether things are on an upward, mainstream trend or if they stay niche and lie low. I'm a social media user myself after all, which makes it much easier to keep up with what's trending because I'm present in the moment of it.

Having experience on both sides of the gig, both as an influencer and a marketer, I understand the intricacies and the tools needed to succeed. I know how to set goals and how to achieve them, how to work in a team, be a self-starter, and continuously improve! I'm passionate about marketing and all facets in it and have had a plethora of experience in social media marketing through my internships and work experience. I love making content just as I much love sharing it, and I love to manage others and create a fun, engaging feed that inspires others and builds a personality from a brand. That's exactly what social media marketing and influencer marketing allows me to do, and I'm passionate about that!

Delta Phi Epsilon Sorority, Collegiate DECA, Women in Management, Student Radio, Dean's Student Advisory Council, Order of Omega Honors Society, Peer Awareness for Well-being and Support