I have experience supporting and managing social media content through internships, university initiatives, and student-led projects. My work has involved planning content calendars, coordinating posts, researching trends, and ensuring content aligns with audience engagement goals and brand messaging. I’m familiar with organizing and scheduling content across platforms, maintaining consistency in posting, and adapting content based on performance and feedback. Through projects related to psychology, education, and social impact initiatives, I’ve also learned how to create engaging and audience-focused content while managing deadlines and collaborating with teams effectively.

I handle client feedback with an open and collaborative mindset. I first make sure I fully understand the client’s goals and concerns, then evaluate how the feedback aligns with the brand’s voice, audience engagement, and campaign objectives. I’m comfortable making revisions, adapting content strategies when needed, and communicating throughout the process. I also believe feedback is valuable because it helps create stronger, more effective social media content while building a positive working relationship with clients.

I have experience creating and editing digital content for social media, including short-form videos, reels, and educational content. Through my work on psychology and research communication projects, I have developed skills in identifying key messages, structuring engaging narratives, and adapting content for different audiences. I am comfortable using video editing tools to trim footage, add captions, incorporate graphics, and optimize content for social media platforms. I have a strong understanding of audience engagement and know how to highlight the most impactful moments from longer-form content to create attention-grabbing clips. While I am always expanding my technical editing skills, my strengths lie in storytelling, content strategy, attention to detail, and creating content that is both informative and engaging.

I have experience editing video content using tools such as CapCut, Canva, and Inshot. I also co-created a research narrative documentary that won the 2nd best documentary in the presentation amongst 50+ projects.