Interview Questions
Mila
Study Style UGC Content Creator
highlight a viral video for a brand that you had (+1 if its software)
GOBBi
In-House UGC Creator for GOBBi

What do you think is missing or overdone in energy drink / wellness content on Instagram right now — and how would you approach GOBBi’s content differently?
My portfolio: https://vanessahebra-ugc.my.canva.site/
I think most energy drinks that make it out there and are big brands are usually super aesthetic and taste amazing. I think now anything with good macronutrients will make it a lot farther vs something that doesn’t. Promoting the healthy ingredients and benefits in the product is also huge!
GOBBi
In-House UGC Creator for GOBBi

Name 3 brands or creators (any category) whose content you think we could take inspiration from for GOBBi and briefly explain what specifically they do well (hooks, storytelling, format, tone, etc.).
Bloom, Gymshark & Glossier. I personally love Bloom because of the way they use micro-influencers to create and post content for them that way they reach niche audiences of people who workout without even having to do most the work! It also creates credibility and trust in the brand.






