I’d rep WIP by making it part of everyday student life, bringing it to study sessions, workouts, and campus events so people see it as their go-to boost. I’d also create fun, authentic content with other students to show how it fits naturally into our routines.

Yes, i have a car!

I’d stress-test the ear cuff in everyday and high movement scenarios: wearing it to class and work, during light sleep, at the gym, and on a night out. I’d track any slipping, pinching, tarnish, or bending, and note how it holds up after repeated on/off cycles.