I would film a high-energy 'High-Low' Glow-Up video. I'd start with a fast-paced macro shot of the product texture, then transition into a 'Get Ready With Me' style sequence using Aussie Girl Glam aesthetics—think glowing skin and a bold graphic liner. I’d use sharp, cinematic transitions and trending audio to make the affordable products feel like a luxury must-have, showing that you can achieve a professional, high-end look without a professional studio.

I’d film an authentic 'Get Ready With Me' in a natural, everyday setting like a bedroom or dorm. I’d focus on a 'High-Low' challenge, showing how I use Profusion to achieve a high-end, glowing look for a night out. Using trending audio and quick, snappy edits, I’d make the content feel like a relatable recommendation from a friend.

Currently, Canadian students are leaning into 'High-Low' styling—mixing affordable essentials with a luxury aesthetic. Trends like 'Aussie Girl Glam' (glowing skin and faux freckles) and bold graphic eyeliner are massive on campuses right now. I’d focus on creating authentic, unpolished content that feels like a trusted recommendation, tapping into the way students use TikTok as a search engine for high-quality, budget-friendly beauty finds.