Countless.ai
Growth Strategist
Suppose you were in charge of ButcherBox's marketing (butcherbox.com). What would you guess are some significant segments of visitors to ButcherBox? How might ButcherBox approach marketing to these segments differently?
I would check the analytics of the site or its market as to plan availed, age and then the average period of each plan. So for example, I found out that for 26-29 years old they go for a Beef and chicken box and has 1.3 years of average period, then as a growth strategist I then cultivate a promo for the other subset. Probably an exclusive promo for a limited time to increase other types of boxes for this age range and see if people avail them because of the type of type of meat offered or just because they find it more familiar than other boxes offered
Countless.ai
Growth Strategist
Our product enables e-commerce brands to personalize their website (images + text) to every visitor.
What would you imagine are some different ways to segment visitors that a brand may want to use to personalize, and why?
On the brand's pov, we have the general, for example demographics, age range, longetivity of staying on site, sales etc. so as a brand we can evaluate what appeals to our consumers and adjust our strategies from that said evaluation. But if we are looking at the pov of consumer, then we should offer them filters that are relevant answering this question - what make each product unique from each other e.g. for a retail clothing brand then size or fit, fabrics used will work best. If it's art studio then we can use price range, theme, artist's pick etc.
Baton Market
Virtual Assistant to Co-Founder
Please talk about something you've done that demonstrates attention to detail.
I am a graduating accounting student so I believe almost if not all tasks assigned to us required being detailed-oriented. As to my experience, I believe that the two fields I got to work with requires this same characteristic - as a finance intern and customer service representative. As a finance intern we are tasked to assess and encode data in the company's accounting system. While as a customer service representative requires proper documentation of customer inquiries which also involves giving recommendations to other departments about the solution that I think will solve their inquiries best, 95% of all audited calls received a 100 mark.