Interview Questions
Aquaphor
Aquaphor Campus Events Lead
If you were given 300 Aquaphor products how would you share them and get the word out within your campus community?
I would create a scavenger hunt and post hints of the locations around campus. I would create an interactive and engaged community on social media by centering Aquaphor first before myself and letting the quality of the products speak for itself. I will also build community by highlighting the product best features and surveying students in person by tabling as to how they feel about the product in exchange for free giveaway. I believe community and word-of-mouth is built through trust and customer satisfaction. As an ambassador, my job is to add value to Aquaphor and the experience of using the product, rather than selling it from a sales marketing perspective. The sales will follow once the community is built.

