Yes, I take it daily due to health reasons and have heard of this brand of supplements and would love to try it.

Example: International Women’s Day Campaign for FemTech Focus 📌

Brand: FemTech Focus – a leading platform promoting innovation in women’s health and wellness technology. 🎯 Goal: Celebrate International Women’s Day while boosting brand visibility, audience engagement, and product sales. 📈 Platforms: TikTok, Instagram, LinkedIn, and email marketing. 💡 Campaign

Overview: I led the development and execution of a multi-channel content campaign for International Women’s Day, designed to both celebrate women in FemTech and highlight the impact of FemTech Focus products and resources. 🔑 What I Created: TikTok Series: Short-form videos spotlighting women leaders in health tech and busting myths around women’s health. ▸ Example: “3 Things Your Doctor Never Told You About Birth Control” Instagram Carousel & Reels: Visual storytelling that combined bold stats with real stories from women using FemTech products. Email Blast: A compelling newsletter driving traffic to a limited-time Women’s Day product bundle. Branded Hashtag & Giveaway: #FemTechForward campaign featuring daily shoutouts and community involvement. 🚀 Results: TikTok reach: Over 80K organic views within 72 hours Instagram engagement: 300% increase in shares and saves vs. weekly average Email campaign: 45% open rate and 12% click-through rate (well above industry average) Sales boost: Campaign drove a notable spike in sales for product bundles, with a 22% increase in purchases over the campaign week

✅ Why It Worked: The content centered on empowerment and education, aligning with FemTech’s core mission It spoke directly to the community’s needs—authentic, inclusive, and visually impactful Timed strategically with a strong CTA that tied the celebration to brand purpose

I research the daily experiences, frustrations, and health concerns of women on birth control—especially those struggling with side effects or nutrient depletion. Whether it’s through direct feedback, community conversations, or reviewing studies, I ensure I understand what matters most to them. Speak Like a Trusted Friend I use a tone that’s relatable, respectful, and empowering—never clinical or condescending. This helps create a safe space where the audience feels heard, not judged. For Alii, I’d position the brand not just as a supplement, but as a supportive companion in their wellness journey. Educate, Don’t Preach Content needs to be informative without overwhelming. I simplify the science behind nutrient depletion and gut health into digestible, engaging formats—infographics, short-form videos, or real-user testimonials. The goal is to equip the audience with knowledge they can act on. Stay Data-Driven I track what content sparks conversation or shares—Is it behind-the-scenes product info? Myths about birth control? Gut-friendly recipes? This allows me to continuously optimize and ensure we’re not just talking at the audience, but with them.