Topicals – They combine bright, playful colors with bold typography and short, relatable video content. Their posts feel approachable, fun, and highly shareable, while still educating viewers about skincare.

Glossier – Clean, minimal visuals with a strong focus on real people using products make their content feel authentic and aspirational at the same time

Alo Yoga – Their visuals are polished yet lifestyle-focused, blending movement, wellness, and fashion in a way that draws engagement from their audience.

Sephora – They mix tutorials, UGC, and product highlights seamlessly, using vibrant visuals and trends to make content both educational and entertaining.

These brands succeed because they balance aesthetics with relatability, creating content that feels personal, approachable, and visually striking—all while staying true to their brand voice.

I’m drawn to working with a wellness and spiritually-led brand like Nadii because I value intentional living and personal growth, and I love supporting brands that help people feel empowered and aligned with their best selves. I connect with the mission of combining mindfulness, self-care, and style, and I’m excited by the opportunity to create content that inspires others to incorporate wellness into their daily lives. Being part of a brand that prioritizes purpose and positivity aligns with my own values, making the work feel authentic and meaningful.

I would describe my personal design style as modern, chic, and effortlessly functional. I love clean lines and timeless pieces that feel elevated but are still approachable for everyday life. I’m drawn to details that make an accessory stand out—like texture, hardware, or unique finishes—while keeping the overall look polished and versatile. My style balances sophistication with practicality, reflecting a sense of confidence and ease in everything I wear.