Yes — I’ve sold both products and experiences in person and online, and each taught me something different about connecting with people and closing a sale. One example that stands out is when I was working at Ulta Beauty. A customer came in looking for a new skincare product but wasn’t sure where to start. Instead of just pointing her to the most popular brand, I asked questions about her skin type, concerns, and current routine. From there, I recommended a gentle cleanser and moisturizer combo that worked well for sensitive skin. She ended up purchasing both items, but more importantly, she came back a few weeks later to thank me because her skin had improved. That moment taught me that selling isn’t just about pushing a product — it’s about listening, personalizing, and building trust. What I learned from that experience: Personalization is powerful — People buy more confidently when they feel the product truly fits them. Follow-up builds loyalty — Her coming back proved that good service turns one-time buyers into repeat customers. Confidence in knowledge sells — Being able to explain why something works made her feel secure in her purchase.

For me, the video creation process is a mix of planning, storytelling, and a little bit of “ooh, that would be cool” spontaneity. Here’s how I’d break it down: Idea Gathering –I pull inspiration from what I’m already passionate about — beauty, fragrance, service work, and lifestyle moments. I pay attention to trends, but I don’t let them overshadow my authentic style. If a trending audio or topic fits my personality and brand, I’ll adapt it. I keep a running “content ideas” list in my Notes app, adding things I think of randomly or see in daily life (yes, even at 2 AM). Concept & Storyboarding –I decide the vibe: Is this informative, entertaining, or personal? For beauty/fragrance content, I think about the sensory experience — how to visually “smell” a perfume or show the texture of skincare. I outline the beginning, middle, and end. Even quick TikToks have a mini storyline. Filming –I film in natural light whenever possible for warmth and clarity. I use angles and close-ups to highlight textures, colors, or mood. If it’s a GRWM, I talk as if I’m on FaceTime with a friend — casual but intentional. Editing –I cut out anything that doesn’t serve the flow. I match transitions and clips to music beats for a polished but dynamic feel. I add captions for accessibility and to keep viewers engaged. Final Touch & Posting –I write captions that either tell a short story, share a tip, or spark conversation.I post during peak engagement hours for my audience. After posting, I reply to comments to keep the conversation going. Inspiration Sources for me are: My personal experiences (especially moments that feel relatable to my audience). Every day, beauty routines and fragrance discoveries. Conversations with friends/followers — they often spark new ideas. Observing what’s missing in my niche and creating content that fills that gap.

I posted a video of a really nice bracelet right before Valentine's Day, which I had bought and knew the girls would love. I think the timing and the product made it successful. Girls love jewelry, and it was the perfect gift to give to your significant other for Valentine's Day!