Interview Questions
Peacock
Brand Partnerships Survey
What's one recent brand collaboration that really resonates with college students specifically?
Parade Underwear is really effectively using their college network to microinfluence and raise awareness of their brand. By creating a product that's affordable and attractive to college students, while also financially incentivizing young people to create original social content for them, they've cracked the code on low-cost brand promotion while continually expanding their consumer demographic.