I recently started exploring content creation and marketing by observing industry trends and experimenting with different content formats. One thing that worked well was using short-form video content (Reels/TikToks) to grab attention quickly. These videos had higher engagement than static posts.

However, what didn’t work as expected was posting without a clear content strategy—random uploads without consistency didn’t gain traction. I learned that consistency, audience engagement, and clear branding are key to growth. Now, I plan to refine my content approach by focusing on a niche, optimizing hashtags, and actively interacting with my audience.

First organizing raw files then my first duty is editing the Audio, choosing the right audio actually grabs attention and also removing the background noises is our first priority. Then we should edit the video using premiere pro or any other apps then add texts , caption or voiceover . Then exporting final file. After all this upload it on YouTube, instagram, facebook . Write an engaging title , description, tags etc . Then our final taks is to share its teaser clips on Instagram reels or tiktok or shorts and also don't forget to share behind the scenes

I would use short video clips like sharing engaged snippets from our podcast as reels , tiktok or as a youtube shorts also use SEO optimization captions like using relevant keywords and hash . I would also suggest to reply to comments , host Q&A sessions and also polls also with it posting regularly and maintain a content calendar . And the genius idea will be promote the podcast in facebook groups, reddit, threads etc.