I’d keep it creative and unexpected so it stands out. I’d use bold hooks, humor, or a surprising idea, like dramatic reactions, fast cuts, or a “this shouldn’t be this good” type of vibe. I’d also play around with angles, edits, and storytelling to make it feel fun and different, not just a basic product video. The goal is to make people stop scrolling and actually enjoy watching it.

Ads that feel real and relatable usually convert me. I’m more likely to buy when it’s a simple UGC-style video showing someone actually using the product, with honest reactions and clear results. Before, and-after clips, quick demos, or someone explaining why they like it in a natural way work best. If it looks too scripted or overly promotional, I usually skip it.

A good Meta ad grabs attention right away and gets to the point fast. It starts with a strong hook, shows the product in action, and clearly highlights what makes it different. The pacing is quick, the visuals are clean, and the message is easy to understand. Most importantly, it feels real and interesting, so people don’t scroll past.