I have served as a campus influencer for a clothing brand and as an HFC Howbout Ambassador, where I created 15 TikToks per week showcasing the app in a trend-driven and relatable way. In these roles, I engaged directly with my audience, integrated brand messaging seamlessly into authentic content, and promoted products both online and in person through word of mouth and campus events. This experience has given me a strong foundation in representing brands, driving engagement, and building genuine connections with target audiences.

Yes, I’m a member of Zeta Tau Alpha, the Puppy Club, the Christian Campus Fellowship, the Eagles Economic Society, and the Political Science Club. I also serve as the Director of External Events for Zeta Tau Alpha.

I would organize an interactive on campus pop up that offers free Proper Wild samples paired with engaging activities like a photo booth or mini challenges for prizes, encouraging students to post on social media with a branded hashtag. Partnering with student organizations and leveraging my campus influencer network would boost attendance and credibility. I’d also promote the event in advance through TikTok, Instagram Stories, and campus group chats to build anticipation and ensure a strong turnout.