De La Calle Co Inc.
TikTok Content Creator
What brands or TikTok accounts do you think are doing a great job on the platform?
e.l.f. Cosmetics excel on TikTok by embracing trends, user engagement, and creative, authentic content that resonates with their target audience, boosting brand visibility and appeal.
Dune Suncare
Social Media Manager
Please brainstorm one area of opportunity for Dune across all social channels.
Optimise influencer partnerships for Dune's suncare line, leveraging influencers in the skincare and wellness niche to highlight the dual benefits of sun protection and skincare, enhancing brand credibility and reach.
Dune Suncare
Social Media Manager
Please share one beauty brand that is killing their social strategy. Why?
Fenty Beauty by Rihanna is excelling in their social strategy due to its inclusive marketing, engaging content, and leveraging of user-generated content to foster a diverse and active community.