Not yet, but I’m really interested in starting and feel confident I can create fun and natural content that fits the UGC style. I already love making casual videos and sharing parts of my day, so I’m excited to learn and grow in this space.

I think a TikTok video performs well when it grabs attention in the first second and feels super real. People want to watch something that either entertains them, teaches them something quick, or feels relatable. Good lighting, trending sounds, short captions, and quick editing all help, but the biggest thing is making sure it doesn’t feel too forced. When a video feels natural and fun, like something you would send to a friend, that’s what makes people watch to the end and actually engage with it.

One example is when I was a social media ambassador for the Tufts Pre-College Program. I shared my daily life on Instagram through posts and stories to give future students a real look at what the program was like. I showed things like dorm life, classes, campus spots, and fun moments with friends. I made it feel personal and relatable, using trending sounds, casual captions, and quick edits. I got a lot of engagement from people who were thinking about applying and had a few reach out with questions after seeing my content. It was a great way to help represent the program in a way that felt genuine and actually connected with other students.