I would showcase a skincare product by creating a story that pulls people in within the first few seconds. Instead of just holding up the product, I would start with a relatable hook like a close up texture shot, a quick before and after moment, or a line that instantly makes someone stop scrolling. Viewers connect best when they feel like they are watching a real routine, so I would film in natural lighting, include close up application clips, and show the texture melting into the skin.I would also build trust by talking through my experience in a calm, aesthetic way while showing results in real time. People want to see how a product behaves, so I would focus on glow, hydration, absorption, and how it fits into a routine rather than just listing benefits. I would make the tone soft and intimate so it feels like a friend sharing their holy grail.To keep viewers engaged, I would combine talking clips with b roll, soothing audio, and captions that highlight the product’s key results. This gives the video a relaxing, sensory feel that performs well on TikTok. I would end with a simple call to action that feels natural instead of salesy, such as showing my skin after a week of use and letting the results speak for themselves.Overall, I would make the viewer feel like they are experiencing the product with me, not being sold to. When content feels real and visually beautiful, people stay, watch, and actually want to try the product.

I have strong hands-on experience creating TikTok content from start to finish, both for my own pages and for videos made in a UGC style. On the technical side, I handle every part of the process myself. I script videos, plan the shot list, and film using my iPhone with controlled lighting such as natural light or a ring light. I know how to frame shots, adjust exposure, choose flattering angles, and create movement in the frame so the video feels more dynamic and attention grabbing.For editing, I work directly in TikTok or in CapCut depending on what the video needs. I am comfortable cutting clips to match trending sounds, adding on-screen text that drives retention, creating smooth transitions, adjusting speed, inserting aesthetic b roll, and using micro edits to keep the viewer engaged. I am very familiar with TikTok pacing, strong hooks within the first few seconds, and the types of visual cues that hold someone’s attention long enough to push the algorithm.I have grown two of my own accounts, one with 25 thousand followers and one with 10 thousand followers, by consistently studying analytics. I look at metrics such as watch time, completion rate, repeat views, and comment activity. I use this information to adjust my filming style, hooks, and editing patterns so each new video performs better than the last.I also understand how to spot trends early, adapt them quickly, and blend them with a brand’s message in a way that still feels authentic to TikTok culture. I pay attention to sound selection, keywords that support SEO, caption style, and the timing of when content is posted.Overall, I am confident with the entire technical process of creating TikTok content. I know how to film, edit, format, and optimize videos so they have the highest chance of performing well on the platform.

Yes, I’ve created UGC-style videos that were run as ads on TikTok and Instagram. I’m familiar with structuring content for hooks, retention, and clear CTAs while still keeping the video authentic and creator-driven.