One of my most successful social media campaigns so far was a self-led content push I did around the VS & PINK Semi-Annual Sale. I created try-on hauls, styling videos, and story posts that showcased the pieces in a fun, casual way. I used my affiliate link and tagged both brands consistently, and the engagement I received was amazing—so many of my followers asked about sizing, what I recommended, and even shared their own purchases after watching my content. It really showed me how much trust I’ve built with my audience and how powerful authentic, consistent posting can be—even without a big production or paid sponsorship behind it.

My video will stand out because I always bring my true personality into everything I create. I focus on making content that feels real, relatable, and fun—like you’re FaceTiming your best friend. I love combining aesthetic visuals with casual, honest voiceovers so it doesn’t feel like an ad, but more like a genuine recommendation. I also make sure every video tells a little story, whether it’s getting ready for a day in the sun or showing how I fit the product into my real-life routine. I want people to feel inspired, but also like they can do it too.

No I have not!