What are 5 interview questions you would ask someone your age that are fun and entertaining/engaging (think the interviews where you can get $5 and keep it or double down) - reward is brand product at the end either way.
what do you do to help you focus?
how many pills do you take a day?
Trivia questions on mental health?
Which patch do you think our liberal arts college students need the most?
How are you doing? then give a patch suited to what they need (would post the compelling, funny, personable ones).
What's a strategy you'd suggest in order to spark curiosity and excitement ahead of a re-launch?
a reel/ short video that asks different people "when do you light a candle" or some nice sounding version of that question. And then have them light and smell an ACF candle related to the things they've said. At the end of the clip the text would appear "when do you light a candle?" and there would be a campaign around that and perhaps a giveaway to spark engagement (repost and comment when you like to light a candle!).
Please share a brand that does an incredible job of engaging their community on social. Why?
I would say the teams of the NWSL right now have pretty engaging content. They post personable content of players and maintain their brand aesthetics/graphic aesthetics and team colors on their feeds. A few teams who have been doing especially well is KCFC and OL reign.