I’d focus on storytelling that young professionals see themselves in—day-in-the-life moments, honest wins and challenges, and actionable takeaways. I’d also use interactive elements like polls, questions, and series-based content to build community. When people feel involved, they stay engaged.

To reflect the Marc Jacobs brand voice, I would lean into clean, modern visuals with sharp attention to detail—minimal backgrounds, bold pops of color, and strong product moments. I’d combine aesthetic shots with personality-driven clips to keep it elevated but still approachable. The tone would be confident, feminine, and iconic, aligning with Marc Jacobs’ balance of luxury and playfulness.

Yes! I prefer that