She/Her
Sofia
Junior at Cornell eager to collab with brands and build my social media marketing experience!š½šššš Chicago, NY, AZ
Endorsements
Verified
Responsive
Well Connected
UGC Creator
Campus professional
About Me
Cornell University
Ithaca, NY, US
industrial and labor relations, Business
Class of 2027
Ithaca, NY, USA
Skills
Interests
My Clubs and Associations
Alpha Xi Delta
Cornell Daily Sun
Her Briefcase
Brands I Follow
My Portfolio
Interview Questions
Cake Beauty
Content Creator for Cake Beauty
How would you creatively represent Cake Beautyās brand voice in your content?
I would use playful, dessert-themed alliteration in my videos and captions (e.g., "Frosting your face for the perfect filter-free finish"), as well as frame beauty tutorials as "recipes" with ingredients (products) and instructions for the perfect "look."
Cake Beauty
Content Creator for Cake Beauty
What types of content do you find most effective in engaging an online beauty audience?
I find before and after videos most compelling, as they show the direct effect of the makeup and put the idea in viewers heads that if they purchase the product, they can have that effect too.
Pacifica Beauty
Product Review for Barrier Defense Spray
Do you have any specific skin concerns or issues? Please describe, if so!
No, but sometimes struggle with skin dullness and occasional acne