Skylar Profile Image

She/Her

Skylar

I like to call myself an illustrative graphic designer. I like to solve problems and bring communities together with my designs and ideas.

I like to call myself an illustrative graphic designer. I like to solve problems and bring communities together with my designs and ideas.

Endorsements

Verified

21+

Campus professional

About Me

Savannah College of Art and Design

Class of 2024

Graduated

New York, NY, USA

Skills

Graphic design
Illustration
Animated Illustration

Interests

Advertising
Baking
Marketing

My Clubs and Associations

SCAD startup

motion media designer

My Portfolio

Interview Questions

Tandem

Social Media Audit & Optimization Assistant

Tandem Profile Image

Which social media platforms do you use most often, and what do you like about their setup or analytics tools?

I use TikTok the most because the setup and analytics make it easy to understand what’s working. The For You Page gives instant feedback on trends and content styles, and the built in analytics break down views, watch time, audience activity, and traffic sources in a clear way. I like how I can quickly see when my audience is most active and which videos hold attention the longest, so it’s easy to adjust content and improve engagement. 

Tandem

Social Media Audit & Optimization Assistant

Tandem Profile Image

What tools or strategies do you recommend for optimizing engagement across platforms?

To boost engagement, I’d use tools like Later and Sprout Social to plan posts and track what’s working, while making eye catching content with Canva and Adobe. I stay on top of trends by using  TikTok Creative Center and Google Trends, and keep engagement high by responding quickly to comments and DMs. Overall, it’s about consistently posting, using data to guide content, and creating visuals people will interact with.

Tandem

Social Media Audit & Optimization Assistant

Tandem Profile Image

If something isn’t working properly (for example, Instagram posts aren’t sharing to Facebook), how would you approach diagnosing the issue?

I would first identify the problem source. Is it the link I provided, the formatting of the command, or the platform itself. Then I would note what’s needed to change, look for any repeat issues and then communicate with developers

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