To grow Extra’s TikTok, I would build a test and learn content engine focused on relatable email pain points, fast product demos, founder/build in public moments, and trend led videos, posting at least 2x daily while rapidly testing hooks, formats, and CTAs. I’d optimize weekly based on performance data, double down on repeatable winning formats, and actively engage with the community to drive reach and trust. Success would be measured by follower growth rate, engagement and watch time, repeat content performance, and meaningful signals like profile visits and link clicks.

I have experience conducting street-style interviews on my HBCU college campus, where there’s always a steady flow of students. I’ve done interviews for various organizations, engaging people on the spot with quick, fun, and relevant questions. I know how to approach people confidently, keep the energy up, and create a comfortable vibe so they’re willing to participate. Whether it's for social content, event promos, or casual student opinions, I focus on capturing authentic, relatable moments that resonate with the audience.

Yes! After one of my cooking videos featuring wings went viral, a hot honey sauce brand reached out and sent me product to promote. I created a short, high-quality video showing how I used the sauce to make crispy hot honey wings, combining close-up shots, trending audio, and quick, engaging edits. I tagged the brand, shared the recipe in the caption, and encouraged viewers to try it themselves. The post gained strong engagement, brought traffic to the brand’s page, and they saw a spike in followers and inquiries. It showed how authentic content and good timing can turn viral moments into real marketing wins.