Squigs Beauty
Community Lead
Please brainstorm one piece of content you'd create announcing Squigs is now available for purchase in Urban Outfitters.
An Augmented Reality (AR) filter linked to the content that allows users to virtually try on Squigs makeup and share their artistic looks on social media.
"Swipe up to discover the Squigs x Urban Outfitters collection and start your makeup masterpiece today! #SquigsAtUO"
Squigs Beauty
Community Lead
What's one way you'd activate Squigs on your campus and build the Squigs community?
organize "Squigs Glam Nights." Host makeup workshops and beauty challenges in-store, featuring Squigs products.
Squigs Beauty
Community Lead
What's one beauty brand that is killing their content game? Why?
Rare beauty. UGC style of content! They emphasize diverse representation. Selena Gomez's personal involvement adds authenticity to the brand, making Rare Beauty a significant player in the beauty industry's content game.