Interview Questions
Companion Candles
Influencer Manager

Describe a strategy to increase organic brand growth through influencers.
I would aim to build a community focused approach that felt like you were naturally discovering the brand over ad-focused, starting with smaller influencers centered around real life content.
Companion Candles
Influencer Manager

How would you identify the best influencers for Companion Candles?
I would identity influencers who would realistically already use the product, who align with the brand goals and voice. I would also look at audience quality over audience size to start.





