Yes I am over 21. Here is my portfolio: https://www.canva.com/design/DAF44fyk45Q/0hHmXznr23R9REgEa_D8Iw/edit?utm_content=DAF44fyk45Q&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

A successful social media campaign I worked on was during my time as a Marketing Department Member at Hook’d Magazine. We designed and executed a social media campaign to promote the magazine's brand and grow its audience. My role involved creating inclusive and visually engaging content that was aligned with our target demographic, which resulted in a campaign that reached 98.6k views across our platforms.

I helped coordinate the campaign from start to finish, ensuring the messaging was relevant, on-brand, and timely. I also worked closely with the team to analyze the performance of the posts in real time, optimizing our strategy to maximize reach and engagement.

The campaign’s success was reflected in both the increase in visibility and membership growth, which showcased my ability to develop and manage impactful social media campaigns that not only engage but also drive tangible results.This experience reinforced my skills in social media content creation, collaboration, and data analysis, and it helped me hone my ability to adapt and scale strategies to meet the goals of the campaign.

When creating engaging social media content, I focus on understanding the audience and tailoring content that resonates with their needs and interests. I start by ensuring the content provides value—whether it’s educational, problem-solving, or entertaining. I also use storytelling to connect with followers, sharing brand stories and user-generated content to make the brand more relatable and authentic.

I prioritize high-quality visuals and leverage different content formats like videos, polls, and interactive posts to boost engagement. Consistency is key, so I maintain a regular posting schedule and ensure the brand voice remains unified across all platforms.To keep content fresh, I track performance metrics and use data to refine strategies, experimenting with different content types to see what works best. I also keep an eye on trends and incorporate relevant ones to stay timely and relevant in the conversation. Overall, it’s a balance of creativity, data, and engagement with the audience.