At the moment, I don’t have a formal portfolio put together.

I stay updated by being very active on both platforms daily. I pay attention to trending sounds, formats, and edits on my For You Page and Reels, and I save ideas I see performing well. I also follow creators, brands, and marketing accounts that consistently spot trends early. By testing trends myself and seeing what gets engagement, I can quickly tell what’s worth jumping on and how to adapt it to fit a brand’s voice.

I love influencer and social media marketing because it turns brands into personalities people actually connect with. It’s creative, fast-paced, and feels authentic when done right. I enjoy seeing how storytelling and aesthetics can turn a product into something people want to share with their friends. Influencer marketing feels less like advertising and more like a conversation, and that’s what makes it so powerful and exciting to be part of.