Interview Questions
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

Have you participated in previous ellis brooklyn gigs?
Not yet, but I’ve been following Ellis Brooklyn for some time and truly admire the brand’s fresh, clean, and elevated approach to fragrance. I’d love to bring my creativity to this campaign and help amplify the summer scents collection with engaging UGC that resonates with Gen Z audiences.
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

Can you provide an example of a successful social media campaign you have created for a product launch?
While I haven’t officially worked on a product launch campaign yet, I’ve been actively studying how successful brands engage Gen Z on platforms like TikTok and Instagram. I create personal content that experiments with trends, storytelling, and aesthetic visuals, and I’m confident in my ability to translate that skill into brand-focused work. I’m excited to gain hands-on experience and bring a fresh, creative perspective to Ellis Brooklyn’s campaign.
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

How do you ensure your content aligns with a brand's aesthetic and values?
I start by immersing myself in the brand’s tone, mission, and visual identity—reviewing their past campaigns, social channels, and website. Before creating content, I storyboard concepts that blend the brand’s aesthetic with my personal style, making sure every visual and caption feels natural yet on-brand.