I use TikTok and Instagram most often. I love TikTok for its algorithm-driven content discovery, which helps me see what trends are performing well and inspires creative ideas. Instagram’s insights and analytics tools let me track engagement, follower growth, and which content resonates most, making it easy to adjust my strategy and maximize reach.

I use tools like Hootsuite and Later to schedule posts and track analytics, while leveraging platform insights to see what works. I optimize engagement by posting at peak times, using eye catching visuals, trending hashtags, and interactive content like polls or Q&As, while keeping messaging consistent but tailored for each platform. Also cater to gen z

If Instagram posts aren’t sharing to Facebook, I would first check the account connections in Instagram and Facebook settings to ensure both accounts are properly linked. Next, I would verify that the permissions allow cross-posting and that there are no app updates pending. I would also check for any error messages or notifications in either app that might indicate the problem. If the issue persists, I would try logging out and back in, clearing the app cache, or reconnecting the accounts. Lastly, I would test by posting a small piece of content to confirm it’s sharing correctly and document the steps taken to resolve the issue for future reference.