You should know that I’m equal parts strategist and creator — I understand how algorithms and analytics work, but I also know how to make content that feels human, fun, and worth sharing. I love being on camera, experimenting with trends, and turning everyday ideas into scroll-stopping moments that actually build community. I’m someone who thrives in fast-paced, creative spaces, and I bring both consistency and originality to everything I post. Most importantly, I genuinely believe in using social media as a force for good — not just to chase likes, but to spark conversations, inspire action, and create real connections.

What works on social media is content that grabs attention instantly and builds real connection — think TikTok’s 1 billion+ monthly active users who decide in under 3 seconds whether to keep watching. That’s why short-form, authentic, unpolished videos consistently outperform glossy ads. Look at how Duolingo’s mascot or Ryanair’s cheeky TikToks blew up — not because they were expensive, but because they were human, funny, and on-trend. Algorithms reward engagement, so content that sparks comments, stitches, or shares travels further; in fact, posts that drive interaction see up to 2x more reach on Instagram and TikTok. At the end of the day, what wins is consistency, cultural fluency, and the confidence to show up as a personality, not a billboard.

I’m interested in this role because it flips social media on its head. Instead of pushing endless scrolling, NOMO is using platforms like Instagram and TikTok to fight back against digital overload — and I’d love to be the face of that movement. I thrive on being on-camera, telling stories, and sparking conversations that actually matter. To me, this isn’t just about posting content — it’s about creating a cultural shift for students who want more out of life than a screen. NOMO’s mission is disruptive in the best way, and I want to help make that message impossible to ignore.